Kevin Thomson FCIM
Marketer, Speaker, Author and Specialist in Business and Brand Communication
Background
Kevin
specialises in building brands through the people in the
organisation. He is a professional body marketing specialist having
helped and advised a number of major bodies. Kevin is an
international speaker, trainer, author and authority
on communication inside organisations and is accredited by Myers
Briggs. Kevin's current focus is on collaboration between and
across organisations, and all their communities. He has a background of
business, brand, marketing, workplace and change communication in the
public and private sectors. Kevin was a member of the BSI committee on
Web 2.0 disability communication, a new BSI standard BS8878. He has been
on the UK, European and worldwide board of the International
Association of Business Communicators. As an IABC board member he was
part of a major marketing and organisational change for the
association.
Kevin
has written numerous books and articles on internal marketing and
communication including the ground breaking ‘Employee Revolution’ FT
Pitman and Emotional Capital (Capstone). His books have been translated
into numerous languages. He is Founder of Collaboration Academies
launch date Dec 7th 2010, to coincide with the launch of BS11000
Building Collaborative Relationships; a new BSI breakthrough standard.
Kevin is a member of the global Collaboration Consortium chaired by
Cisco through his association with Peoplematters a learning and
development agency.
Kevin's
initial career in external marketing involved innovating and launching
new products and brands like Action Man. Kevin began specialising
in internal marketing and communication in the early 80’s and built and
ran Europe's largest specialist internal marketing consultancy which he
sold to WPP. As the driving force of these businesses, he has led a
large number of major change programmes in UK public and private sector
organisations including re-branding, culture change, mergers and
acquisitions, customer service, Total Quality, Business Process
Re-engineering and a learning academy for a global telecoms
organisation.
John Darragh MBA, MA, FCIM, FIBC
Strategic and Operational Planning for the Not for Profit, Institute, Association and Charity sectors
Background
John has operated as a Consultant, Interim Director and Trainer since 1997 with 20
years' experience advising organisations on how to develop and grow.
This includes being a consultant at Bain & Company, strategy
director at Staveley Industries plc, an associate at Ashridge Management
College and a management accountant at Procter & Gamble.
Facilitated over 200 board level workshops on strategy formulation and implementation. Hands-on
experience on serving 9 substantial membership organisations at the
independent financial services intermediary (Legal and Financial Needs
Ltd) as Interim Managing Director in 2001 and Advisor to the Board 2001
to 2003.
Facilitated
a number of forums for Professional Associations, membership
organisations and charities on topics from marketing, Governance, web
2.0, internationalisation, performance improvement to revenue
generation.